Vidigal Marketing

A borderless legal marketing boutique. Legal directories and awards are our core
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We can help you navigate the legal directories submissions process in a timely, effective and smart way.

We tell your story and help you achieve the results you deserve.

Personalised attention to each client

Danielle Vidigal is the creator of Vidigal Marketing. In Brazil, Danielle Vidigal worked for a number of leading companies, such as Rede Globo (the second-largest commercial TV network in annual revenue worldwide). After moving to the UK, she worked for legal directory Chambers and Partners on four of its different guides. She then moved to the marketing department of global law firm Dentons, where she achieved impressive results from the very beginning.

Danielle has the unique experience and knowledge of a player who has seen both sides of the game. She knows how legal directories work from the inside and the challenges law firms face to meet the demands of a market that grows more specialised and competitive every day.


Legal directories and awards submissions

Strategically writing submissions from scratch with your department or reviewing your final drafts. Read More

Workshops: legal directories best practices

In-house or online training workshop on best practices to make the most effective submissions to legal directories. Read More


Corporate copywriting in English or Portuguese. Press releases, internal and external communications, social media content: your message delivered the right way. Read More

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From Our Clients

A bit of what has been said about us:

Working with Danielle is a pleasure. Her knowledge of legal directories is vast. Our submissions changed from a last-minute task to something we work on calmly and consistently, with her professional guidance throughout the process. We can relax knowing we won’t miss a deadline and will have the relevant information on our submissions. We save so much time now that we work with her. We are very glad we hired her!

Managing partner at Latin American law firm

When I first started thinking of legal directories, I felt overwhelmed. I didn’t know where to start. Our partners wanted the results but were unwilling to spend so much time on the submissions for legal directories as our work process was not efficient enough. Danielle came to our firm and her workshop really helped us. She showed us what we were doing right and wrong. We now have a great workflow that she wrote with us and saves us so much time. We feel like the legal directories process is now under control.

Marketing Director at Brazilian law firm

What can I say? We achieved the results we wanted. With her help, we were ranked the first time we ever sent a submission to a legal directory. Her help was decisive in this process.

Founding partner at Brazilian law firm

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